Your Pick: Sharp Suits
Illustrations from the Woolmark Company Archive on VADS will be featured in a forthcoming book Sharp Suits by fashion journalist Eric Musgrave, which examines the fascinating history of the evolution of the modern suit from the days of 19th century bespoke to the mass industrialisation of the early part of the 20th century.
Two suits by Hector Powe, 1964 © London College of Fashion/The Woolmark Company
The International Wool Secretariat, now The Woolmark Company, was established in 1937 to undertake research and the global promotion of wool. To that end, they built up a large library of promotional photographs and accompanying press releases which they generously donated to the London College of Fashion. The two thousand or so black and white photographs date from the 1940’s through to the early 1980’s and capture both the fashion of the time and the style of photography.
Cricketeer creates for the man about town a single breasted suit of blue merino wool, 1970 © London College of Fashion/The Woolmark Company
Man-on -the-move wears crisp credentials, suit by Hart Schaffner & Marx, 1964 © London College of Fashion/The Woolmark Company
Images from the Woolmark Company Archive and the London College of Fashion College Archive will be used this year in a number of publications, including Developing a Collection written by Elinor and Colin Renfrew, and a publication by James Sherwood on bespoke tailoring, to be published by Thames and Hudson.




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